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Ashley Graham Reminds Us Stretch Marks Are Beautiful in Latest Fashion Shoot

Ashley Graham (Photo: Kathy Hutchins/Shutterstock.com)

 (Photo: Kathy Hutchins/Shutterstock.com)

Ashley Graham is reminding us all just how beautiful – and completely normal – stretch marks are.

The model, businesswoman and new mum is embracing her post-baby purple stripes in her latest fashion campaign instead of photoshopping them away. *Huge applause*

In a series of photos shared to Insta this week, we see Ashley modelling pieces from her size inclusive swimwear range Swimsuits For All  – and yes the stripes are there, proudly displayed below her belly button.


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Speaking to People.com, the 32-year-old hopes that her photos which were taken by husband Justin Ervin at their home in Nebraska, might empower other women to own their stretch marks too:

“A lot of women I speak to have image issues. I want them to understand that we all have things that society has told us to cover up and why do we need to do that? So here I am with mine, out and about and proud.”


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Ashley has been very open about how her body has changed during pregnancy and motherhood. She regularly shares real, untouched photos of herself like this one taken after giving birth:


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same me. few new stories.

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