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Jason Momoa Named UNEP’s Official Advocate for Life Below Water

Jason Momoa has landed an important new role!

The Hollywood star has been named the official Advocate for Life Below Water by the United Nation’s Environment Programme (UNEP).

What is that exactly? Well, it’ll involve Jason using his massive platform to champion the United Nations 14th sustainable development goal which is to conserve and promote life in our oceans. We’re talking marine life that will develop healthy ecosystems that will regulate the temperature of our waters that will in turn help reduce the impacts of the climate crisis. (You can learn more about it all here.)

Photo by Mainei Kinimaka/UNEP (supplied)

“With this designation, I hope to continue my own journey to protect and conserve the ocean and all living things on our beautiful blue planet, for our generation and the generations to come,” Jason shared in a statement.

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“For me, the ocean is an ancient teacher, a guide and a muse. It is also existential. Without a healthy ocean, life on our planet as we know it would not exist.”

Jason’s new role was announced during the UN Ocean Conference in Lisbon, co-hosted by Portugal and Kenya, which aims to highlight the critical need for scientific knowledge and marine technology to build ocean resilience.

Photo: Mainei Kinimaka/UNEP (supplied)

The Aquaman star is a long-time advocate for the environment and in particular, cleaning up our oceans. He has worked with nonprofits Sustainable Coastlines Hawaii and rePurpose Global. In 2019, he delivered a powerful speech at the UN General Assembly championing the rights of people from small island nations and highlighting the devastating impact of rising waters on their communities.

In 2021, he started Mananalu, his own canned water company – which he does admit, isn’t the perfect alternative to plastic because obviously, no bottles are better than any form of packaging – however, as he points out on his website, only 9 percent of plastic is actually recycled leading to over 18 billion pounds of ocean plastic pollution each year, whereas 75 percent of all the aluminium ever produced is still in use today because they do get recycled at a significantly higher rate and can become a new can (or other product) in 60 days.

(Feature Image Credit: Mainei Kinimaka/UNEP)

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